INTERACTIVE ROULETTE + PHOTOBOOTH

We developed and implemented an Interactive Roulette and Photobooth for the launch campaign of the movie Minions in different shopping centers distributed throughout Spain.

The dynamics

The interactive roulette was integrated in a vertical box with touch screen, had 7 spaces, with different number of prizes assigned to each one of them. Also, it had a special module of awards that generated reports of the gifts distributed.

The Photobooth, was integrated in a cabin with touch screen to control the different options. It was possible to generate 4 types of photographic games through the application and thanks to a share module, the result could be shared through the mail or social networks.

Results

More than 50,000 people participated in these actions, generating an important and highly qualified database.

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